Coldiretti tasting at Scrittorincittà 2026

The tasting of Campagna Amica products is an event organised by Coldiretti Cuneo on 13 November 2026 as part of the literary festival Scrittorincittà, held in Cuneo from 11 to 15 November. It took place in the halls of Cuneo's new civic library, on via Santa Maria 11, inside Esseci, the cultural centre created in the eighteenth-century building of the former town hospital.

The event

Coldiretti Cuneo renewed its participation in the festival, bringing for the first time a tasting of local products certified by Campagna Amica, Coldiretti's farmer-to-consumer network ^[1]. The event was held alongside the award ceremony for the Premio Città di Cuneo per il Primo Romanzo (City of Cuneo Prize for a First Novel), which began at 6:30pm ^[1]. The stated aim was to showcase the produce of the Granda, the local name for the province of Cuneo, and the work of the area's farming businesses, linking the theme of food to that of culture ^[1].

The festival theme and statements

The 2026 edition of Scrittorincittà had "Finestrini" ("Windows") as its theme, an invitation to reflect on how the world and its changes are observed ^[1]. Paolo Quaranta, president of Coldiretti's Cuneo Zone, linked the festival's theme to the organisation's advocacy work, described as not limited to an observing role but aimed at building responses for farmers and consumers ^[1]. Massimo Meineri, secretary of Coldiretti's Cuneo Zone, explained that bringing Campagna Amica products to the new civic library means bringing together knowledge of the area through culture and knowledge of it through food and the stories of those who produce it, with the aim of raising participants' awareness of the origin of food and its value in the daily diet ^[1].

Campagna Amica per la Salute

The event was part of a wider commitment linked to the project "Campagna Amica per la Salute" ("Campagna Amica for Health"), promoted by Coldiretti, the Fondazione Campagna Amica and the Fondazione Aletheia, which involves doctors and farmers across Italy to spread knowledge of the relationship between diet and health and the role of food in prevention ^[1].

Sources

1. Scrittorincittà, i sapori di Campagna Amica nella nuova Biblioteca civica di Cuneo — IdeaWebTv, 10 November 2026